You don’t need to be dancing on TikTok or have thousands of followers to make over $50k per year as a yoga teacher. In this blog, we’ll dive into how you can achieve this income milestone without burning out or feeling pressured to be constantly on social media.

Step 1: Decide on the Transformation or Problem You Solve

The first step to making $50k a year as a yoga teacher is to decide on the specific transformation you will help your students achieve or the particular problem you will help them solve. This clarity will define your niche and set you apart from other yoga teachers.

Think about the transformation from Point A (where your student is now) to Point B (where they want to be). For example, if you have successfully managed IBS symptoms through yoga and complementary practices, you could help others achieve similar results. Your Point A could be a woman suffering from IBS who wants to manage her symptoms without medication, and Point B could be her knowing how to manage her IBS with a routine that significantly reduces flare-ups.

Specializing in a specific transformation or problem is crucial. It allows you to focus on a clear target audience and provide them with tailored solutions, which is often more impactful than general yoga classes.

Step 2: Diversify Your Income Sources with a Suite of Offers

Once you’ve defined the transformation or problem you help solve, the next step is to diversify your income sources by creating a suite of offers that assist your ideal student at different stages of their journey.

Start by mapping out a few key offers:

• Introductory Offers: Free or low-cost resources like a PDF guide or a short video series that provide immediate value and introduce students to your teaching style.
• Core Offer: Your main program that delivers the primary transformation or solution. This could be a multi-week course, a series of workshops, or a membership program.
• Advanced Offers: Higher-ticket items like one-on-one coaching, advanced workshops, or retreats for students who want to deepen their practice and continue their journey with you.

By having a variety of offers, you can cater to students at different stages and with different budgets, maximizing your impact and income. This diversified approach not only increases your earning potential but also ensures you have multiple streams of revenue.

Step 3: Create and Launch Your First Offer

The final step is to create your first offer and launch it. It’s great to define your transformation and share content on social media, but you also need a concrete offer for people to buy.

To make it easy for people to find you and enroll in your offers, create an irresistible yoga offer that your ideal student, currently at Point A, needs. This first offer can be a low-ticket item or your main core offer.

One common misconception is that you need to have your entire course recorded before launching it. Instead, consider pre-selling the course at a discounted price before creating the content. This approach ensures there is demand for your course and saves you from the risk of investing time and resources into a course that doesn’t sell.

After your initial launch, gather feedback from your students to refine and improve your course. This iterative process helps you create high-quality content that truly meets the needs of your students and sets you up for future success.

Invitation to my Free Masterclass

If you’re ready to take these steps and transform your yoga career to make over $50k per year, there’s an exciting opportunity for you. I’m hosting a free masterclass where we’ll dive deeper into these strategies and more.

This isn’t your usual masterclass with 10 minutes of valuable content and an hour-long pitch. It’s a pitch-free masterclass packed with 100% value, and by signing up, you’ll even get access to a mini-course.

In this masterclass, you’ll learn the exact roadmap used to make $50k per year as a yoga teacher, both in-person and online. This method has helped build a thriving online yoga school with over 900 students and has generated multi-six-figure revenues.

Head over to yogacareerwithgwen.com/masterclass to secure your free spot. This masterclass is designed to help you build a sustainable, thriving yoga business.

Thank you for reading, and I hope to see you at the masterclass!