Firstly, it’s crucial to note that while this process delves into program creation, it’s tailored specifically for structured programs rather than my personalised 1:1 containers or masterminds. My suite of offerings includes self-paced programs, group coaching, private coaching, and masterminds, each designed to cater to specific needs and aspirations.
If you’re reading during November, you might be wondering about the unannounced mastermind—it’s currently brewing behind the scenes, ready to emerge soon. Stay alert for exciting updates and exclusive incentives for early birds!
Course Creation Steps
Let’s see what is my course creation process. At the core of my offerings lies ‘Elevate,’ the cornerstone program that has transformed countless lives in the yoga teaching community. It encapsulates everything required to elevate an online yoga business to a six-figure annual scale.
When conceiving new offers, my goal is to complement Elevate rather than replicate it. Creating a replica or duplicating modules wouldn’t serve the purpose. A successful yoga business demands a comprehensive approach encompassing all facets provided within Elevate.
So when I want to create something new, I introspect—identifying my areas of expertise, the subjects people seek guidance on, and what aligns seamlessly with Elevate. My forte lies in crafting high-converting content, nurturing ideal client relationships without a daily social media grind, designing sought-after online courses with magnetic messaging, and orchestrating transformative curricula and course structures. Moreover, I excel in diversified launch strategies—from social media selling to email automation and beyond.
So, considering my strengths and the current needs of yoga teachers within Elevate, I set my sights on creating the ‘Podcast Launch Plan For Yoga Teachers.’ The decision came from numerous inquiries within Elevate about my podcast journey. Instead of dispensing bits of advice, I amalgamated insights on platform selection, equipment, and actual podcast launching into a comprehensive pre-recorded course.
Crafting Curriculum & Approach
Crafting the curriculum involves understanding teaching styles and preferences. Personally, I favor action-oriented, concise modules over lengthy videos. The aim is simplicity—eliminating unnecessary elements and focusing solely on what clients need for tangible results. The Podcast Launch Plan starts with foundational aspects like defining the target audience, branding, tech essentials, recording, and editing—all conveyed in a straightforward manner.
The creation process isn’t just about expertise but also about aligning seamlessly with clients’ existing endeavors. This ensures a natural progression and resonates with their needs, fostering a loyal clientele based on trust in my offerings’ relevance and quality.
Understanding Audience & Messaging
Messaging plays a pivotal role—understanding the desires, challenges, and aspirations of the target audience. This involves market research initially, which evolves over time with a deep understanding of the clientele.
For instance, the Podcast Launch Plan appeals to yoga teachers seeking diverse content platforms beyond Instagram. They envision a simple, authentic business without overwhelming social media commitments—a niche the program caters to perfectly.
Once the topic, curriculum, and messaging align, the focus shifts to launch strategies. A tailored, streamlined launch plan specific to the program’s scope is implemented—a meticulous process learned and refined over time.
This glimpse into my process sheds light on the meticulous planning and alignment involved in bringing forth impactful programs. Whether it’s the Podcast Launch Plan or Elevate, each offering is a result of thoughtful curation, ensuring it resonates and serves its intended purpose within the yoga teaching community.
If you’re eager to join in on any of these programs or want more details, reach out via Instagram DM at @yogacareerwithgwen or visit the link in my bio. Keep an eye out for the official announcement regarding the Podcast Launch Plan’s doors opening soon!